Visionary and Founder
I consider myself an “Evangelist of the new digital era.”
I owe it all to internet and its potential. I saw the birth of internet, it’s growth and it becoming universal. It has given me the economic stability and the happiness of living my life as I have always dreamed of.
Through the network I have seen people unite against governments, the eruption of revolutions, exposure of fraudsters and dreams coming true for entrepreneurs.
After 14 years of experience in e-commerce, wholesale, retail and customer acquisition for franchising. Four years ago I adapted to the cause of Lean Innovation. I decided to dissect the digital world starting from my past entrepreneurial experience, to adapt the principles of Lean Innovation, usually intended for large companies, to small and medium enterprise.
After 4 years of study I finally created the Viral Octopus Loop. A system of design, development and management of e-commerces, based on eight key pillars. Like the eight tentacles of the octopus: business modeling, planning, experience selling proposition, development, growth hacking, trends hunting, analytics and optimization.
My intention is provide your company with the tools for a successful e-commerce, so that you will be the next dreamer to become a successful entrepreneur.
I am writing this article with a little embarrassment, as I type these words on the plane, on my iPhone. Most probably I will share it on Facebook and someone, one day, will find it through the pages of Google search results. All actors of my lucubration that follows. I am writing this article because, […]
Who is at the center of your business? You should realize that you are not the center of your business, nor is your idea. You know who should be at the center of your business. The center of your business is your client or end user. How can you build the path your user will […]